A photo of Stephen Ira

Stephen Ira

Owner and President

Expertise:

Hook-and Loop Product Engineering
Product Innovation
Mechanical Engineering
Stephen Ira worked as an inventor for a small manufacturing company where he developed several patents that included Velcro® brand products which led to his founding of HookandLoop.com in 1989, distributing Velcro® brand fasteners across the country. Stephen’s company has grown into a business that specializes in manufacturing hook and loop products that are used in the final products in many industries around the world. Stephen is a graduate of the University of Memphis with a BS degree in mechanical engineering and specialized in machine design and solar engineering. He lives in Jacksonville, Florida where he enjoys an avid outdoor lifestyle and spending time with his two daughters.
10+ Years of Experiences
180+ Articles Written
Organization
The association for Business Journalist

Stephen'S Picks

How to Make Velcro Patches: Step-by-Step DIY Guide

How to Make Velcro Patches: Step-by-Step DIY Guide

AI 5 min read

Updated On: Jun 23, 2026

Creating custom VELCRO® Brand patches is a fun and practical way to add personality to your gear, whether you're making military-style insignias, hobby-related emblems, or DIY flair for backpacks and jackets. With a few basic supplies and a little creativity, you can make patches that stick, swap, and stand out.
How to Get Hair Out of Velcro Fast (Pet & Human Hair Tips)

How to Get Hair Out of Velcro Fast (Pet & Human Hair Tips)

AI 4 min read

Updated On: Jun 23, 2026

Hook and loop fasteners attract more than just attention, they attract hair, lint, and fuzz. Whether it’s pet fur clinging to a jacket cuff or human hair tangled in a medical brace, cleaning VELCRO® Brand fasteners is essential to keep them gripping properly. Here’s how to remove hair without damaging the material.
How to Extend Velcro Straps on Shoes for a Better Fit

How to Extend Velcro Straps on Shoes for a Better Fit

AI 4 min read

Updated On: Jun 23, 2026

VELCRO® Brand straps make shoes easy to secure and adjust, especially for kids, seniors, and people with mobility needs. But sometimes, those straps just aren't long enough—whether due to swelling, orthotics, or simply the shape of your feet.
How to Clean Velcro Strips Without Damaging Them

How to Clean Velcro Strips Without Damaging Them

AI 4 min read

Updated On: Jun 23, 2026

VELCRO® Brand Hook and Loop fasteners can collect lint, dust, pet hair, and debris over time. This buildup weakens their grip and makes the fastener less effective. Regular cleaning restores holding power and extends the life of your gear, clothing, or footwear.
How to Apply Command Strips Correctly

How to Apply Command Strips Correctly (Step-by-Step Guide)

AI 4 min read

Updated On: Jun 23, 2026

Command™ Strips provide a damage-free way to hang pictures, small shelves, and hooks—no tools or holes required. But if you skip a step during application, they can peel off, fall, or damage your wall. Use this guide to apply Command Strips the right way for a clean, lasting hold.
How Much Weight Can Command Strips Hold?

How Much Weight Can Command Strips Hold?

AI 4 min read

Updated On: Jun 23, 2026

Command™ Strips are a favorite for renters, DIYers, and anyone trying to avoid drilling holes in the wall. But while they’re marketed as a damage-free solution, one question always comes up: how much weight can they really hold?
how-to-cut-fabric-strips

How to Cut Fabric Strips: Strip Cutting Tools and Tips

AI 7 min read

Updated On: Jun 23, 2026

Cutting fabric strips sounds simple, but uneven edges and wasted material can happen fast without the right approach. Whether you're preparing strips for sewing, quilting, or industrial use, clean, accurate cuts are essential for a polished, professional result.

how-to-make-morale-patches

How to Make Morale Patches at Home

AI 6 min read

Updated On: Jun 23, 2026

Morale patches are more than decorative add-ons. They’re expressions of identity, humor, and belonging. Popular in military and tactical communities, they’ve also gained traction in everyday gear, from backpacks to jackets.

If you’re looking to make your own morale patch, whether for a DIY project or team uniform, this guide covers every step and material you’ll need.

How to hang a rug on wall

How to Hang a Rug on the Wall (Without Nails or Damage)

AI 5 min read

Updated On: Jun 23, 2026

Hanging a rug on your wall can instantly elevate your space, doubling as a bold art piece and functional insulation. Whether it’s a vintage Persian heirloom or a contemporary tapestry, the key is mounting it securely without damaging the textile or your wall. 
Below, we’ll break down the best ways to hang a rug on the wall, plus smart tips to preserve its condition long-term.

How to put on knee brace

How to Put On a Knee Brace with Velcro

AI 7 min read

Updated On: Jun 23, 2026

A knee brace with VELCRO® Brand straps can provide crucial support after injury, surgery, or during physical activity. But if it’s not worn correctly, it can cause discomfort or fail to deliver the stability you need. Whether you're recovering from a strain or protecting a joint during workouts, proper placement makes all the difference.