A photo of Stephen Ira

Stephen Ira

SEO Auditor
Stephen Ira worked as an inventor for a small manufacturing company where he developed several patents that included Velcro® brand products which led to his founding of HookandLoop.com in 1989, distributing Velcro® brand fasteners across the country. Stephen’s company has grown into a business that specializes in manufacturing hook and loop products that are used in the final products in many industries around the world. Stephen is a graduate of the University of Memphis with a BS degree in mechanical engineering and specialized in machine design and solar engineering. He lives in Jacksonville, Florida where he enjoys an avid outdoor lifestyle and spending time with his two daughters.

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    Get Organized with Hook and Loop

    There are an almost infinite number of ways hook and loop products can help organize your home or office environment. To provide you with some inspiration, we have detailed some of our favorite hook and loop home organization ideas:

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    VELCRO® Brand Hook & Loop Fasteners in Art

    Creative expression in art takes limitless forms, and the use of VELCRO® Brand hook and loop fasteners can expand artistic applications in unique and innovative ways.

    Arts and crafts projects, for both children and adults, benefit from using VELCRO® Brand hook and loop material. A collage can be much more than a flat, two-dimensional work. Instead, it can extend into three dimensions by attaching different shaped items with hook and loop. Three-dimensional models, hand-decorated clothing, tote bags, purses, hair clips, holiday stockings and much more become singular expressions through using hook and loop material.

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    What is Hook & Loop?

    Hook and loop is a product better known by the term VELCRO®. VELCRO® is actually the name of the company that first designed and created these fasteners. The product name is hook and loop, and it has an interesting history.

    George de Mestral developed the idea in the 1940s. After a hunting trip, he studied the burrs that stuck to his clothing and noticed tiny hooks that latched onto the loops in fabric and other surfaces. De Mestral imagined making a fastener from two pieces of material, using hooks on one piece and loops on another.

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    No Sew Party Costume Ideas

    Hook and loop comes in handy for last minute no-sew costumes! Whether you're looking to fix your costume up, make adjustments to it, or make your entire costume out of it, hook and loop can help! You can get adhesive backed hook and loop to modify a costume or accessorize, or you can use iron on hook and loop to actually attach the hook and loop to your costume as a fastener. Beyond that, you can make costumes out of hook and loop itself.

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    The Strongest Hook and Loop Strap

    Hook and loop straps provide a convenient way to secure items such as cable, wire, electrical cords, fishing gear and luggage. There are many kinds of straps for any number of purposes, but the most common are cinch straps, back straps, face straps and two-way face straps.

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    Summer Packing Tips From HookandLoop.com

    With the summer finally in full swing, many of us will be taking trips to get away for a bit or take our families on a summer vacation. That means many of us will need to do some serious packing. When it comes to packing for a trip, there are some quick tips to maximize your suitcase space. After all, you’ll probably want to save some room to bring back souvenirs!

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    Staying in the Loop: Bikes, Scooters and Horns

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

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    Staying in the Loop: Oculus Touch, Murphy Beds and More

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

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    Staying in the Loop: New Sports Applications

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

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    Staying in the Loop: Fallout 4's Pip-Boy and an Epic Stormtrooper Costume

    Hook and loop is used in so many applications, it’s difficult to know where to start. After all, it’s not just shoes and wallets that use these practical fasteners. We’re highlighting some interesting applications that we come across, including new business ventures, technology, and DIY stuff, among others.

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